Rhod is the deputy chair of the Shared Value Project and a pioneer in the application of shared value in practice.
Rhod is a business strategist with diverse experience delivering advice and services to major private and public companies, governments and non-government organisations.
He has pioneered the application of shared value in practice, designing models for measurement, social purpose in brand identity, shared value strategy, strategic partnerships and communication.
Rhod is currently principal consultant for Australian agency, Ellis Jones, and leads its social impact practice. He is the founder and deputy chair of the Shared Value Project.